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Miscommunication For Business Failure

Miscommunication page

Miscommunication is the result of what was conveyed in your online marketing message to your market when you are working from home. It is not the best way for  making money online (cashflow) for sure. There is a right way and a wrong way to approach your market.

The wrong way is when your marketing message demonstrates that you are not on their side and that you are only here to make a quick buck.

As the boss of any self respecting business owner can tell you that doing that is as deadly to your business as kryptonite is to superman.

If you really want to maximize online profits by getting increased web site traffic, then drive that traffic online with the help of business education and online classes that increase business cashflow to avoid deadly online business mistakes from the very beginning.

But, if your miscommunication continues in that way to your market, I assure you it only gets worst from there. The law of attraction begins when you start really listening to your readers.

Barriers to effective communication are commonplace when new business owners  start from scratch. Start with the business startup basics. It is vital that the new business owner do some internet business research before they send their messages to anyone.

That little bit of research and some old fashioned business education study will keep your communications from becoming trash because your miscommunication are sending the wrong message.

Nubies should also get into the habit of not simply focusing on content, rather, they should focus on the feelings of their communications. An effective communicator should be able to avoid getting caught up in the content of another's message and get to the feelings behind their message.

CONTENT- the topics or matter treated in a written or spoken work.

CONTENT is the "thing'' behind the message. Content is the "what'' of a message. It is the issue or subject of a message. It is frequently value laden.

In your (so called) easy home based business you should be well aware of its effects and the feelings it elicits. And you should also use good balanced content management judgment by focusing on the reader's feelings.

Just like in my message about the barriers to effective communication in an Internet based home business , that content can conjure up positive or negative opinions; it can elicit strong or weak emotional reactions. Disagreements and arguments frequently are centered on the content of messages. Being right or wrong are content expressions. Winning or losing is the outcome of content–focused communication.

Hurt or bad feelings can arise as a result of content–oriented communication. Content is important because it involves work, finances, sex, children, jobs, homes, cars, religion, time, politics, school, fashion, etc. Over–concentration on content can lead to interpersonal stagnation and stress–related illness. Ignoring content , however, can lead to confusion and a lack of problem–solving goals with the appropriate corrective action being taken. Clearly a balance is needed.

Concentrating on Content in communications have three miscommunication perils in your business communication strategy:

1. Miscommunication:  Parallel Listening

Parallel listening is a "discounting'' of the speaker by ignoring feelings being expressed and adding only to the flow of content, even when it is relevant to the subject being discussed. Parallel listening typically results in a listener ignoring
the feelings behind what is being discussed by a speaker, leading to the speaker's discouraging impression of being turned off.

2.Miscommunication:  Jumping to Assumptions

The second peril of concentrating on content to the exclusion of feelings is jumping to the assumption that you know what the other is talking about and feeling. Discussing "things'' with no effort to clarify "feelings'' can lead to disastrous results. For example, two people can be talking objectively about getting pregnant with the result that the wife gets pregnant.

Unfortunately, the one who did not want to get pregnant had feelings ignored because they were never openly expressed. The ignored person can build up resentment and hurt, which someday could blow up into a communication crisis.

3. Miscommunication: Competition for the Control of Thinking

The third pitfall of focusing on content is the competition for who is smarter, more intelligent, has more common sense, and knows more facts. People who communicate only at the content level can fall into the "who is best'' and "who is right'' trap.

One–upmanship in communication is often the result of being content oriented. This discounting of the other's intelligence, knowledge, and common sense can result in alienation, isolation, lack of trust, and lack of respect between people

[Benefits of effective communications in your business and avoid the miscommunication pitfalls]

1. Miscommunication: Effective Listening

People who focus on the feelings of messages being sent provide others with nonjudgmental acceptance. This helps the others feel listened to, cared about, and understood. In order to "hear'' the feelings of others, a person must listen not only with the head, but also with the heart.

Feelings are the tools by which people communicate with one another. Having one's feelings listened to makes a person feel respected, accepted, and draws people closer together.

2.Miscommunication:  Effective Responding

A second positive outcome of "feelings focus'' is facilitative responses shared by a person who encourages others to continue communicating openly and trustingly.

Responses that attempt to reflect back to the speakers "the feelings behind the message'' provide a mirror for the speakers to look at in order to clarify how they feel about an issue. This clarification of feelings concerning the message can lead to mutual understanding and respect, resulting in improved communication.

3. Miscommunication: Productive Problem Solving with Effective Communication

Miscommunication page

(Effective Communication is centered around feelings and emotions)

Effective listening and facilitative responses result in a third benefit of focusing on feelings: productive problem solving. Conflicts and immobilization often result not just from disagreement over content but more importantly, because one or both parties sense that their feelings are being ignored or discounted.

Productive problem solving is not purely content focused, rather it includes and values the feelings of both parties concerning the issue at hand. By valuing their feelings, both parties feel cared for, understood and accepted. This provides the energy for creative problem solving and attaining mutually beneficial solutions.

Source: James J. Messina, Ph.D. & Constance Messina, Ph.D.

Miscommunication from new business owners in our industry with regular frequency miscommunicate their interests to their market and reduce the likelihood of increased sales. Why ? You ask.  They were told that, "You can start making money online very simply; you can start with little or no start-up business education, capital & can start immediately making thousands of dollars per month."

Now the internet based home business newbie is filled-to-the-top with all the hype, now puts caution on the back burner and digs right in. This is the first of five barriers to effective communication in an Internet based home business.

The Internet based home business newbie also relied on the information without even verifying its legitimacy. That is part of the reason why we have a 55% small business failure rate today, as cited by the SBA.

The first barrier to effective communication in your unbridled business communication strategy are twofold, the newbie got bad information and secondly, they then relied on the suspect information. It has been said that, "If it sound too good to be true, it’s probably not true." Miscommunicate error number one.

To keep you from being on the 55% failures list, find out if the source of the information is true. I would ask them, "What makes you an expert & what are your credentials?" I make them answer me before I take their bait. To me, it’s better to err on the side of caution.

The second barrier to effective communication in an unbridled business communication strategy for the business owner  is when starting a business, it is about not understanding the role of effective communication in their entrepreneurial undertaking.

The truth is that all businesses must have to have an effective communication component for management, sales, marketing and advertising and customer service. Whatever you choose to be your ultimate Internet business model, it most have one. Miscommunication error number two.

The newbie has to continually hone their communication skills. If they do not,  their advertising, marketing, customer service and management of their Internet based home business will surely suffer terribly. Miscommunication error number three.

The four major components of the entrepreneur home business I mentioned above are the main barriers to effective communication in a home business. Most newbies do not know how to write ads & sales copy. They do not know the formula (A.I.D.A) for writing good effective advertising copy.

Most of the ads I get everyday sing, "I’m a newbie, would you please buy my ‘X’ product/service and send your friends too?" I do not even open an email any more because the subject says it all. I open my inbox with my index finger poised over the delete key.

The fourth barrier to effective communication for the newbie is learning how to market. Somehow, the newbie thinks they can sell. Being a salesman takes training along with good communication skills. Miscommunicate error number four.

If they do it any other way they are repulsing their prospects and customers. If you do not already know, most people hate to be sold. They do not want to be pitched and that is exactly what most newbies do first.

To remedy for being repulsed, you must master communication & marketing. Marketing makes you attractive to your market (prospects/customers).

When you market as apposed to selling, your marketing sorts & sells for you so you do not have to actually sell your prospects/customers into buying. When done right your prospect/customers will sell themselves.

It all starts when you stop your miscommunication errors and build your unbridled business communication strategy from business startup basics, it is as simple as that.

Lastly, the last barriers to effective communication in an unbridled business communication strategy is good customer service. From the time your prospect has its first contact with you, this is your golden opportunity to interact with them.  Miscommunication error number five.

The law of attraction takes the first seat (your brilliant marketing). Your objective is to ultimately bond with them & with their permission, have an ongoing relationship with them.

Without a lengthy discussion, meet them where they are, human behavior plays a significant part here. There will never be a second chance for a first meeting with them.

So get it right from the beginning starting with your Internet business mission statement. Be yourself, your market has a second sense when it comes to you not being genuine. So do not do it wrong! Character and trust really count. If you do not do it right here, they will drop you like a hot rock.

Running a business demands a great deal in the way of initiative, hard work, self-discipline & resourcefulness. Remember these barriers and start an unbridled business communication strategy the right way. Your business begins and ends with your business mission statement along with a great business plan.

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Page References

Business Pathways 
Law of attraction
Niche Article Directories Online Marketing Tip
 Online Business Resources
Online Business Women 
Online Sales Letter 
Running a Business
Sample Mission Statement and Vision
Targeted Impassioned Market 
Understanding Human Behavior
Web Revenue Generation 
Web Site Content
Writing Articles
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